Reaching two audiences from one position
Double-sided window displays can present information to people outside the shop and customers already inside. The two sides may need different brightness levels and different messages.
Digi Sign’s original article introduced hanging double-sided displays with a 3,500 cd/m² outward-facing panel and a 1,000 cd/m² inward-facing panel. These figures describe that product family, rather than every window display. Confirm the current specification for the model being quoted.
Allow for heat and mounting
A bright shop window can expose equipment to heat as well as strong light. Ventilation, the glass, sunlight direction and the mounting arrangement all affect suitability. A commercial window display should be selected around those conditions.
Managing the content
Depending on the selected configuration, content may be loaded locally or managed using compatible network software. Different campaigns can be prepared for the outward- and inward-facing audiences.
Digi Sign can discuss hanging and freestanding options, survey the proposed position and help plan the content. Showroom demonstrations in Moneymore are available by appointment.
Related planning advice
For a practical reference, see William Street Dental double-sided display. The equipment and responsibilities described belong to that project; your proposal is specified around your own location and requirements.
Explore retail signage and compare the double-sided window range. Confirm the viewing distance, operating hours, mounting and content source before choosing the model.
How will the content stay current?
Agree who creates updates, who approves them and when old material is removed. If remote scheduling is required, review ScreenZeno content management and have compatibility checked for the selected display or player. Any integration with another system and recurring software charges should be identified in the quotation.
What should I send for an installed quotation?
Include photographs, approximate dimensions, typical content and your preferred installation timing. Mention existing equipment, available power and network access. Ask for the displays, mounting, playback, fitting and initial content work to be listed clearly. You can also book a showroom visit in Moneymore to discuss the setup.